Art Director
Designer - Illustrator - Web Developer
I believe that everything we enjoy is well designed. I'm excited by the challenge of combining form and function to produce creative content that improves the viewers’ overall experience.
I graduated from Northeastern University in 2011 with a BFA in Graphic Design, although I began my career in 2009, as Co-Founder, Creative Director & Designer for a menswear company, Annie Mulz Clothing®. The company’s value proposition was thought leadership in the streetwear industry, and in 2012 it was assessed and valued at $2.2 million. While launching and managing this business, I also worked at a specialized agency in Boston, Envision Marketing, as Lead Designer.
In 2013, I moved to New York to explore new opportunities and began working at International Data Group (IDG). During my first three years there, I was promoted from Designer and Programmer into my current role as Art Director for IDG’s Strategic Marketing Services. At IDG, I work on in-house and external creative for brands like Microsoft, Red Bull, Citrix, and Digitate. Simultaneously, I freelance as an Illustrator and Character Designer, creating work for private clients, as well as Cartoon Network and Marvel Studios, and with participation in the Artist Alley of AnimeNYC.
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For the Citrix Future Focus Campaign, I served as Designer and Art Director. I was tasked with designing an engaging story about the future of work that targets executives, influencers, and thought leaders within the industry. I leveraged the CIO.com brand and created a sub-brand that explores the future landscape of the digital workforce.
As a child, I spent a lot of time imagining things. I watched anime and was inspired to write countless stories about places that I wanted to be and things that I wanted to see. I best told my stories by drawing them. As an Illustrator and Character Designer, I create worlds and stories that make people question how they see things.
The work below is a small selection from my portfolio. If you're interested in following my art journey, check me out on Instagram: @miketoneydesign
